10 Things To Avoid When Doing SEO Search Engine Optimisation On Your Website
There are 10 things to avoid when doing SEO Search Engine Optimisation on your website. They range from content to how it is placed on the site and even the sources it has been gotten from and ignoring such warnings could lead to your page being brought down or not delivering the results that were targeted. One must therefore be very serious and on the lookout to ensure that every little thing is properly handled and all measures taken to operate within the profitable and legal means.
Linking. You must get it right with any linking you do to your sight. This must be handled with a lot of care considering the fact that different persons will be visiting your site. It is unthinkable to miss links on your site yet each of them must offer value to anyone who is paying a visit to your blog or website.
You should therefore ensure that any linking that is done is relevant and at the same time credible. There are sites that have porn or are laden with viruses and only work to trouble the persons who have been directed there. Some of them should be inbound in order to take care of your interest and the result will be a more optimized site.
Keywords. There are other issues that are related to the key word that fall within the category of 10 things to avoid when doing SEO Search Engine Optimisation on your website. You must ensure that there is a key word for your site and above all things that it is relevant to the content. The intensity of use or what is referred to a density must be checked and it is advisable to have a limit that does not go above five percent to avoid stuffing. It should not be such a small number at the same time such that it fails to be recognized.
Titles. Every article or website is identified by the title that it carries and therefore everything that you post or upload must have a title. This is usually the summary of the content that is available and it should be in such a way as to attract the attention of the reader in order to keep their interest in this place for long. It is also important that it contains the key word and other related phrases for clarity.
Good content. It is also common to find sites that have very good designs and templates yet do not come with content that matches all this effort. This will lead to the failure of the search engine to rank them favorably regardless of the good look that comes with originality of design and creation. This mistake must be avoided by having matching content accompanying every web creation that is made to ensure optimum utilization when ranks are given.
Flash technology and wrong use of graphics. It is impossible to index flashes and graphics by use of spider boots and this forms another of the mistakes that many web developers are making with optimization of SEO. Trying to do this result in the engine failing to rank that particular site and it is made worse when this particular site is devoid of html. The traffic is therefore reduced when the site receives unfavorable ratings as a result of mistakes that are done here.
Unaccepted SEO Techniques. Some of those included in this category include stuffing and another one called hidden text where the reader and the search engine are usually reading from a different text or platform. Identification of this unethical practice results in the page being labeled as spam and even losing credibility in the eyes of persons and especially professionals who are visiting it regularly. It will eventually receive a reduced number of visitors or traffic and the number might plummet to nil which is reflected in no profit at all.
Wrong choice of Consultants. Having a knowledgeable person to do your work is important since you will have the benefit of professionalism and experience and at the same time find value in a site that brings traffic as well as money. You will avoid wasting of time with con companies whose aim is to defraud you and perform substandard work for you. A credible firm offers that benefits of proper and timely delivery with no wastage of either time or resources and ensures that you are well optimized for whichever search engine.
Timing your Results. This is another of the 10 things to avoid when doing SEO Search Engine Optimisation on your website that is not related to the content but rather driven by factors contributed by the entire process. You must be aware that it takes time to achieve good results and therefore being patient is a must without expecting instant results. This is one of the practices that is responsible for application of unethical means in order to hasten results and circumvent natural processes.
Regular Updating. Doing SEO once is not a guarantee that you will continue to register good results forever and therefore you can relax in this knowledge. There are numerous changes that are taking place in the industry and you must be aware of them and take concrete steps to adjust the site in order to operate within the new platforms. People fail to continuously SEO their sites and the result is falling in ranks and eventually disappearing in to oblivion. Do not fail to keep in check to ensure that all is functioning properly and that you hit the top rank as often as possible.
Black Hat SEO. The last among the 10 things to avoid when doing SEO Search Engine Optimisation on your website is the use of black hat SEO. Many sites have moved to the top in the fastest time by the use of this unprofessional means but when discovered have been thrown in to the sand box. The penalties upon discovery are so huge that they might bring all your gains and work to be useless. It takes a great deal of understanding to ensure that all important guidelines are followed and the mistakes avoided which results in incredible success.